Music Diva, Cynthia Mare, Scoops BEFTA Award

By Chief K.Masimba Bririwasha

Harare, Zimbabwe – UK-based Zimbabwean soul diva, Cynthia Mare, scooped an award for the Best Female UK based Afro/Caribbean Act at the Black Entertainment Film Fashion Television and Arts Awards (BEFTA) ceremony held recently in the UK. 

The voluptuous songstress, Cynthia Mare, who recently supported Sean Paul on his UK tour, described winning the award as “one of the best moments of her life.”

The BEFFTA is a distinctly special awards ceremony honouring the best showbiz and entertainment personalities in the black and ethnic communities in the UK, USA and globally.

“I really didnt expect to win although I had been nominated.  I was not expecting to win at all. It was quite a shock when they called my name.  I walked up to the stage with the crew from SWRadio Africa holding up Zimbabwean flags. Betty Makoni, Leah African Design  were among the great friends who proudly accompanied me to the stage to collect the award. It was brilliant,” said Mare.

The talented singer released her debut album titled Happy in 2007,  which she followed up with a string of singles. In 2008, her single, The Diet, topped the charts on UK radio stations like like BBC1xtra, Choice FM, Kiss FM, and Bang FM.Last year, she released a 14-track album titled, “Summer of Love.” She has also shared the stage with Zimbabwe’s groundbreaking musician, Oliver Mtukudzi. Due to her artistry, Mare has become a household name in the underground circles of British pop culture.

“I was the only Zimbabwean to win but I definitely share this award with the other Zimbabwe nominees who have been working very hard and deserved to be on that stage too,” said Mare, who sings mainly R&B but incorporates elements of rock, house, and afro-beat into her music.

Born and bred in Harare Zimbabwe, Cynthia moved to London at the age of 15 with her family and continued with her studies and university, but kept her eye on music.

“For one, people outside Zimbabwe are starting to recognise me for my music, another thing, I realize that I have support from my people who have believed in me from ages ago.  To all who voted, many thanks. I’ve had an amazing year. This year some great and some terrible experiences. Winning the Beffta award is one of the best moments this year,” added Mare who is scheduled to perform alongside popular Nigerian act, 2Face, at London’s indigO2 early November.

“I’m very much looking forward to performing once again with 2Face in London. I performed at his tribute show in Lagos, Nigeria in March this year and it was such an honour to be the only non- Nigerian welcomed to represent Zimbabwe on a  Nigerian stage,” she said.